Production Essentials Certificate

Essential training for production assistants and junior agency producers

Essential training for production assistants and junior agency producers; traditional commercials, online content, stills, non-traditional media and producing in-house productions.

The course encompasses all types of production, taking junior producers and production assistants through the entire production process. Industry experts will be sharing their knowledge and providing practical advice.

Completing the IPA Production Essentials Certificate results in delegates being awarded the IPA Production Essentials Certificate and 3 MIPA Stars. Please find out more about the MIPA accreditation

We require all successful applicants to complete AdGreen training before beginning the Qualification. 

Who is this qualification for? 

Successful applicants require at least 12 months’ experience as a production assistant or junior producer to submit an application form which is assessed by the course directors to determine their eligibility to participate. 

How is the course delivered and assessed? 

The course will comprise three one-day workshops and one three-day workshop where delegates will be assessed for their presentation skills at the final pre-production meeting. There will also be an exam. 

2023 Dates

The course will run on the following dates. Please note, all sessions run in person at the IPA offices and attendance is mandatory. 

  • Module 1 - Monday 13 November
  • Module 2 - Monday 20 November
  • Module 3 - Monday 27 November
  • Module 4 - Wednesday 29, Thursday 30 November and Friday 1 December
  • Final exam - Friday 8 December (online)



We operate a 14-day cancellation policy. Please view the Policies for further details:

For more information, please email

Please note: if you are taking one of our courses or qualifications through your employer or educational establishment, we may need to share your information - including your course or qualification results - with them. Virtual classrooms and Book Clubs will be recorded. For further details about how we treat your personal data, please see our privacy policy.