EffWorks Global 2020: Judges Forum

Convenor of Judges, Sue Unerman, Mediacom, discusses this year’s IPA Effectiveness Award Winners with judges Catherine Kehoe, Lloyds; Malcolm White, krow and Shobha Sairam, the community. They explore the trends and state of marketing effectiveness of the industry, including reflections on the winners, given the challenges we face going forward.

Last updated 13 October 2020