About Knowledge & Resources

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No other organisation can boost an agency's resources with the breadth and depth of knowledge that the IPA can. We'll support you as an individual practitioner, as an agency or in your role as part of the advertising industry as a whole.

Whether you're operating on your own or running an agency, we'll provide everything you need to keep your business running smoothly, profitably and effectively. Draw on our commercial, HR, legal and research Advice & Support as many times as you need it. It's like having an expert always on hand, providing the kind of knowledge you couldn't otherwise afford.

Try our Touchpoints database, view our quarterly Bellwether Report or industry publications. Watch our videos, listen to our podcasts, read our case studies and put our unique ROMI tool to work for your agency.

For all our members, we harness the kind of thought leadership that champions industry-wide issues. We're outspoken and powerful enough to change the hearts and minds of governments and global organisations. We stand up for our members, it's what we're here for.

»  Search the IPA Knowledge Centre