We use cookies on our website to improve your browsing experience, improve performance and for analytical purposes. Find out more by reading our Cookie Policy. By using our website you consent to our use of cookies.
Gold Spot Breath Freshener: TV Advertising makes your sales go up like...
Gold Spot Breath Freshener: TV Advertising makes your sales go up like...
Gold Spot Breath Freshener: TV Advertising makes your sales go up like...
Paper looks at the first TV campaign fro this mouth freshener, despite the product having been available for almost 20 years. Campaign ran in TVS in January 1988 and succeeded in encouraging growth and the consumer franchise. 63% sales increase shown in the test area with plans to expand into two more areas in the future