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Results 64
News
The cross-industry pledge aims to tackle systemic pitching behaviour to drive better outcomes across the industry for its people, the planet and profit.
Published
11 May 2022
Total UK marketing budgets were revised up to an almost eight-year high during the opening quarter of 2022, according to the latest IPA Bellwether Report.
14 April 2022
The IPA and ISBA have announced a cross-industry plan to improve the pitching process to make it more intentional, accountable, and effective for both advertisers and agencies.
27 January 2022
Total marketing budgets expand further in fourth quarter as COVID recovery continues according to the IPA Bellwether Report.
20 January 2022
Total UK marketing budgets have increased at the strongest rate since Q2 2017 according to the Q3 2021 IPA Bellwether Report.
21 October 2021
Marketing budgets see strongest upward revisions since Q1 2019 as businesses prepare for economic recovery according to the Q2 2021 IPA Bellwether Report.
15 July 2021
The research was carried out by Opinium and investigates the role and importance of promoting and demonstrating Environmental, Social and Governance (ESG) values to the marcomms industry.
7 July 2021
Academics, agency leaders and economists at next month’s IPA Business Growth Conference 2021 will help your business recover from the most difficult year any of us have ever faced.
23 June 2021
The IPA Business Growth Conference 2021 will provide you with the tools to turn the crisis of the last 12 months into an opportunity.
8 June 2021
VoxComm, the new global voice for agencies, is launching with a manifesto to champion the value that the sector delivers to clients.
26 April 2021
Total marketing budgets fall at the softest rate since the first quarter of 2020 according to the Q1 2021 IPA Bellwether Report.
15 April 2021
UK marketing executives saw another sharp decline in advertising budgets during the final quarter of 2020, according to the Q4 2020 IPA Bellwether Report.
21 January 2021
Nigel Vaz's virtual speech recognised the industry's resilience, positivity, courage and creativity during the COVID crisis.
Secretary of State for Digital, Culture, Media and Sport, Oliver Dowden CBE, headlines our first industry event as a tripartite.
11 January 2021
The Culture Secretary joins representatives from brands, agencies, media owners and tech platforms at the four-hour virtual conference on 28 January.
3 December 2020
Pricing for Success details a process for agencies to follow to help them evaluate and establish a platform for commercial innovation.
25 November 2020
RESET will explore the UK's social and economic recovery, how we deal with the repercussions of COVID-19 and how we can deliver on our mission to rebuild public trust in advertising.
19 November 2020
The IPA Business Growth Conference 2020 will unveil new research into how the advertising industry will evolve during the 2020s.
9 November 2020
After a turbulent 2020, now is the time to start looking ahead and move from business survival to business growth.
27 October 2020
The Q3 2020 Bellwether Report sees total marketing budgets continue to contract sharply, albeit at a softer rate than in Q2.
22 October 2020
Marketing effectiveness guru Les Binet will preview his latest research on the potential for search to predict market share, during next week’s EffWorks Global 2020.
7 October 2020
RESET 2021 will look at how the industry can support the UK’s social and economic recovery, how it deals with the repercussions of COVID-19 and how it can deliver on the mission to rebuild public...
23 September 2020
The IPA and CIPS have joined forces to create a series of ten top tips on how agencies, marketing and procurement can work better together.
16 September 2020
The new tie-up aims to help agencies equip themselves with the invaluable business, financial, strategic and leadership skills to help grow both their own and their clients’ businesses.
14 September 2020
Tune into EffWorks Global 2020 from 12-16 October and give yourself the tools you will need to build your brand in a post-Covid world.
9 September 2020
The new measures could be a 'life-saver' for smaller agencies according to IPA Finance Director David Clasen.
4 August 2020
The Future of Account Management sets out three immediate actions for account management to thrive.
3 August 2020
The IPA has welcomed HMRC’s revised interpretation of the VAT legislation as it relates to supplies of digital advertising to charities.
The IPA has relaunched its online Pitch Protection Scheme with a reminder to agencies that they should consider registering their pitch materials before presenting them to potential clients.
30 July 2020
The UK Advertising Export Group (UKAEG) and Creative Industries Council (CIC) are offering agencies a unique global networking opportunity during lockdown at Createch 2020 from 8-10 June.
3 June 2020
Our summary of how our sector is responding to the need for movement on remuneration.
27 May 2020
The worldwide initiatives seeks agreement on payment terms that support a positive and mutually beneficial relationship.
20 May 2020
