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AdTech Advertising Effectiveness Awards Commercial COVID-19 Creativity Insight & Research Learning & CPD Legal & Regulatory Media Membership Planning and Strategy Talent EffWorks
Results 24
News
CreaTech at CogX 2021 is hosted by Creative Industries Council and takes place from 14-16 June.
Published
9 June 2021
Janet Hull OBE, IPA Director of Marketing Strategy and Chairman of the CIC Createch welcomes new report outlining VC investment into the UK’s creative tech sector.
16 March 2021
The Culture Secretary joins representatives from brands, agencies, media owners and tech platforms at the four-hour virtual conference on 28 January.
3 December 2020
RESET will explore the UK's social and economic recovery, how we deal with the repercussions of COVID-19 and how we can deliver on our mission to rebuild public trust in advertising.
19 November 2020
Marketing effectiveness guru Les Binet will preview his latest research on the potential for search to predict market share, during next week’s EffWorks Global 2020.
7 October 2020
Tune into EffWorks Global 2020 from 12-16 October and give yourself the tools you will need to build your brand in a post-Covid world.
9 September 2020
The cross-industry pilot demonstrates the benefits of using blockchain technology, specifically Distributed Ledger Technology (DLT), to increase the efficiency and transparency of programmatic...
7 September 2020
The IPA joins the list of mourners for the ad industry veteran, and acclaimed film Director, Sir Alan Parker who has died aged 76.
4 August 2020
The IPA has relaunched its online Pitch Protection Scheme with a reminder to agencies that they should consider registering their pitch materials before presenting them to potential clients.
30 July 2020
The UK Advertising Export Group (UKAEG) and Creative Industries Council (CIC) are offering agencies a unique global networking opportunity during lockdown at Createch 2020 from 8-10 June.
3 June 2020
Createch 2020 will take place as part of the first ever Virtual CogX event from June 8-10.
20 May 2020
The campaign will help business leaders better understand brand building and focus more investment in long-term branding.
24 October 2019
A repair manual to reverse the crisis in creative effectiveness. Orlando Wood's new book breaks down why the advertising brain has turned sour.
15 October 2019
Just one week to go to Advertising Unlocked, the IPA-run nationwide, ad industry careers open day. The number of agencies participating has surged by over 50 % year-on-year, with over 100 agencies...
19 September 2019
Brand and agency experts will dissect all things marketing effectiveness from 15-18 October.
4 September 2019
The IPA is surprised and concerned by the ASA's first rulings under the new gender stereotype rule.
26 August 2019
Brand and agency experts will reimagine creativity and effectiveness at this year’s EffWeek, taking place from 15-18 October.
9 August 2019
New research from one of the 'Godfathers of Effectiveness', Peter Field, reveals "award-winning creativity typically brings little or no effectiveness advantage".
19 June 2019
Michael will work with the IPA team to deliver an exciting programme of inspirational speakers from a range of fields including tech, academia and different creative industries.
30 May 2019
Guy Vickerstaff calls for the industry to 'double down on creativity'.
23 May 2019
The IPA are proud to once again be supporting Createch, the world's leading cross-industry conference for the creative industries.
20 May 2019
IPA Director of Marketing Strategy Janet Hull OBE has been appointed to the Creative Industries Council (CIC) Main Board.
2 May 2019
A UK delegation led by the IPA, AA and DIT are heading to China to grow business links during the industry's Export Month.
4 March 2019
Baroness Susan Greenfield and Caryn Franklin MBE will kick off the revamped 44 Club
20 February 2019
