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News
The Diversity & Inclusion Essentials Certificate will ensure that everyone can contribute to a more diverse and inclusive workplace.
Published
11 January 2021
Gough Bailey Wright MD Michelle Wright placed training & professional development at the top of her agenda when she appointed IPA Chair for England & Wales last November.
28 October 2020
Leading experts in marketing effectiveness, including Richard Shotton and Tom Roach, have helped the IPA develop a brand new effectiveness qualification, the Advanced Certificate in Effectiveness,...
20 October 2020
The new tie-up aims to help agencies equip themselves with the invaluable business, financial, strategic and leadership skills to help grow both their own and their clients’ businesses.
14 September 2020
The IPA has today (12 August) launched a brand new online qualification, the Effectiveness Essentials Certificate, in an effort to embed effectiveness into the fabric of our industry.
12 August 2020
Our free learning initiative is running until Friday 2 October, so why not check out our wealth of online learning resources, courses and qualifications.
3 August 2020
The IPA will offer its suite of online learning in the Baltic nations of Estonia, Latvia, and Lithuania through a new partnership with the KOG Institute.
9 July 2020
Any employee of an IPA member agency that has been made redundant in 2020 will continue to enjoy the benefits of their personal membership (MIPA) until 30 June 2021.
25 June 2020
Seven hundred and seventy-five junior adlanders have kick-started their careers by passing this year’s IPA Foundation Certificate.
19 May 2020
The awards, special prizes and distinction essays from the 2019-20 IPA Excellence Diploma.
14 May 2020
Thirty-eight agencies have achieved CPD Gold Accreditation for their exceptional professional development programmes.
27 April 2020
The IPA is making its entire training suite of courses, qualifications and exams free for IPA members for six months.
6 April 2020
Michelle Wright, Company Director at agency Gough Bailey Wright, delivers her agenda as new Chair of England and Wales and urges every individual and agency to engage with the IPA CPD programme.
14 November 2019
New effectiveness initiatives are announced during EffWeek 2019, along with the launch of the IPA Effectiveness Awards 2020.
15 October 2019
Just one week to go to Advertising Unlocked, the IPA-run nationwide, ad industry careers open day. The number of agencies participating has surged by over 50 % year-on-year, with over 100 agencies...
19 September 2019
Over 800 junior adlanders are celebrating passing the 2019 IPA Foundation Certificate.
13 May 2019
Thirty-nine agencies have achieved CPD Gold Accreditation and were honoured at the IPA Members’ Lunch 2019.
1 May 2019
Baroness Susan Greenfield and Caryn Franklin MBE will kick off the revamped 44 Club
20 February 2019
The Institute for Apprenticeships has agreed funding for the ‘Advertising and Media Executive’ Apprenticeship Standard.
27 November 2018
A new foundation course from the IPA for anyone working on healthcare accounts to help them understand the basics. Including research and development, codes of practice, types of medicines and best...
20 September 2018
The IPA has launched a new Digital Performance Certificate, a best practice guide to digital performance marketing, client management and strategic planning. Aimed at Foundation level candidates.
Institute for Apprenticeships agrees first ‘Advertising and Media Executive’ Standard.
19 July 2018
Thirty-six ad practitioners have passed the IPA’s TV Production Knowledge Course, recognised by the industry as a vital part of any producer's training. The successful candidates were celebrated at...
25 May 2018
One thousand and fifty junior adlanders have kick-started their careers by passing this year’s IPA Foundation Certificate. The qualification, which incorporates the full and complex scope of the...
4 May 2018
The IPA, has announced that it is expanding the range of training in the North American market, to offer agencies in the US its full suite of learning. This follows the success of the IPA...
18 April 2018
Thirty-three IPA member agencies have achieved CPD Gold accreditation for their outstanding professional development programmes, and were honoured at the IPA Members’ Lunch.
Shared Beliefs for a new world, is an update on 2002 guide on the collected wisdoms of what makes for great advertising campaigns. Made up of a series of interviews. A free publication in...
10 April 2018
There is a noticeable disconnect between the general public’s relatively low knowledge of most AI-related terminology and their high awareness of most listed technologies that use AI. This is one...
29 March 2018
4 March 2018
Nearly 1,200 junior adlanders from 150 companies sat the 2018 IPA Foundation Certificate exam in a record 14 locations nationwide.
27 February 2018
The IPA has announced that it will offer its suite of IPA online qualifications to agencies in the Middle East and North Africa through a new partnership with Dubai-based learning and development...
23 January 2018
Three exceptional delegates from the 2016-2017 IPA Excellence Diploma, the highest qualification granted by the IPA, have had their inspiring essays on the future of brands and brand communications...
7 November 2017