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The Health Education Board for Scotland (HEBS): Smoking Sticks and Carrots
The Health Education Board for Scotland (HEBS): Smoking Sticks and Carrots
The Health Education Board for Scotland (HEBS): Smoking Sticks and Carrots
Smoking was particularly bad amongst C2DE areas in Scotland. Anti-smoking campaign launched. TV and posters used. Evaluation: changed attitudes, altered behaviour, applications for help on helpline, success in quitting - all positive change.