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Resources for a seamless journey through CPD Accreditation, from inductions and evaluating training, to appraisals, with case studies from award-winning IPA member agencies.
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IPA member agencies and other industry experts offer advice, share their views and highlight challenges and opportunities in engaging and incisive posts
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Blog
IPA Director General Paul Bainsfair looks back at the economic and political instability of the past few years and asks what are we actually afraid of, and where are there signs of hope?
Paul Bainsfair
15th December 2022
We asked some of our IPA Group Chairs what they are most looking forward to and looking out for in 2022. Here's what they had to say.
IPA Sustainability Action Group
11th January 2022
We asked some of our IPA Group Chairs what their 2021 ad industry highlight has been during another tough year. Here's what they had to say.
8th December 2021
Pearlfinders' Mike Thorne explores the key takeaways from the the recent IPA Business Growth Conference and what is going on at some of the brands behind the trends.
Mike Thorne
21st July 2021
What processes could we put in place to help reduce the spread of COVID when offices re-open?
Harry Davenport
1st July 2021
Three years ago, mental health and wellbeing were a soft and fluffy nice-to-have, but the conversation, which was already gaining traction, has been accelerated by the pandemic.
10th May 2021
With new starters in the industry spending more of their careers working from home than in the office, dentsu X's Deniz Karaman looks at the value of mentorship, and how you can reach out during...
Deniz Karaman
27th January 2021
IPA Director General Paul Bainsfair looks back on our year in advertising and picks out the core lessons for the industry to keep front of mind.
9th December 2020
IPA CLG Chairman, Marc Nohr outlines the principles behind our new report into the nature of client-agency commercial relationships.
Marc Nohr
8th December 2020
Havas Media Group's Olivia Dotzek looks at the issues that strategists will face in a post-COVID world as part of the IPA Advanced Certificate in Communications Planning.
Olivia Dotzek
IPA Director General Paul Bainsfair shares his thoughts on how our agencies have adapted to the pandemic and outlines how the IPA is here to help.
6th November 2020
Guerillascope's Stuart Bryan looks at how to get consumers to make greener choices despite the financial concerns caused by COVID-19.
Stuart Bryan
7th October 2020
During the time of national crisis, when lockdown hit, when it was difficult to know who to trust, younger audiences rediscovered national newspaper brands.
Graeme Griffiths
UM's Michael Brown breaks down new research from the IPA indicating that line managers have the power to transform young talent’s experiences of entering and staying in the ad industry.
Michael Brown
5th October 2020
JIN UK's Simon John explains why curiosity, consistency, culture, collaboration and creativity are the five keys to leadership in 2020.
Simon John
17th September 2020
Armadillo's Chris Thurling outlines three key focuses for agencies to thrive post-pandemic.
Chris Thurling
17th August 2020
Guerillascope MD Katy Sharpe looks at what agency leadership needs to do to come through the Coronavirus pandemic stronger.
Katy Sharpe
27th July 2020
GRA's Jemma Robertson asks what we should learn from how brands have responded to the Coronavirus pandemic.
Jemma Robertson
What does Pride mean for the LGBTQ+ community and their allies in adland? Outvertising’s Lucy McKillop (she/her) and Mark Runacus MBE (he/him) discuss.
Outvertising
26th June 2020
Former Global Executive Director, Learning and Development at R/GA, Liz Nottingham examines what we need to do when bringing teams back together in the office.
Liz Nottingham
17th June 2020
Former Global Executive Director, Learning and Development at R/GA, Liz Nottingham explores what resilience is and outlines how we can master it in these difficult times.
1st June 2020
Cream's Charlotte Parks-Taylor explores how affluent consumers are re-evaluating what truly makes them happy.
Charlotte Parks-Taylor
Christophe Castagnera asks how businesses and brands are going to rethink experiences on a strategic level.
Christophe Castagnera
26th May 2020
Julian Ingram argues that the Coronavirus pandemic is a chance for the industry to get back to basics.
Julian Ingram
12th May 2020
Feeling like you belong is important to anyone's workplace success and wellbeing, but how can you help instill this among your staff?
Sarah Ellis
5th May 2020
Fold 7's Marc Nohr explores the impact of the Coronavirus our industry, and how to weather it and highlights the positives we should hold on to as we look to the future.
The Coronavirus pandemic didn't stop agencies from celebrating CPD Gold and Platinum with virtual drinks, videos and more.
4th May 2020
Gravity Global's Mark Lethbridge looks at how communications can fuel a global recovery from the Coronavirus pandemic.
Mark Lethbridge
29th April 2020
Amazing If's Sarah Ellis explains how building boundary habits can help you spend your time better.
22nd April 2020
IPA Effectiveness Editor Carlos Grande asks what uncertainty around the Coronavirus pandemic means for advertisers in the short, medium and long-term.
Carlos Grande
Amazing If's Sarah Ellis outlines five key ways to keep your team motivated during the Coronavirus outbreak.
8th April 2020
IPA Director General Paul Bainsfair gives his take on how brands should think about advertising during and post COVID-19.
31st March 2020
