IPA President Julian Douglas on why as we look to branch out in 2022, it’s gamification that will keep people coming back.
24th November 2021
IPA President Julian Douglas takes inspiration from the Three Lions and their team-building success to challenge the industry to work collaboratively and supercharge creativity.
22nd July 2021
The UK’s award-winning work at Cannes this year shares a common thread... Empathy, writes Steve Aldridge
28th June 2021
GRA's Jemma Robertson asks what we should learn from how brands have responded to the Coronavirus pandemic.
27th July 2020
Brands around the world have embraced social purpose and altruism in huge numbers. Will this mark a permanent change in what we expect from brands?
27th July 2020
Which brands are getting their Coronavirus advertising right? Creatives give their takes on the best campaigns in recent weeks.
25th May 2020
Gravity Global's Mark Lethbridge looks at how communications can fuel a global recovery from the Coronavirus pandemic.
29th April 2020
The tech industry is buzzing with innovation - but what do these headline grabbing announcements actually mean for adland? VMLY&R's Gracie Page asks the question that really matters.
2nd March 2020
iList judge and Chair of Outvertising, Mark Runacus ask whether brands are doing enough to support the LGBTQ+ community.
9th December 2019
In the age of ethical consumerism, Hugh Fitz-Gibbon MIPA looks at the rise of purpose-led marketing.
27th November 2019
M&C Saatchi's Jamie Roston earned a Distinction on this IPA Foundation Certificate question, looking at the importance of creativity.
29th October 2019
PHD's Ben Thomas looks at the role of the Maths Men (and Women) and Mad Men (and Women) in adland's future as a part of the IPA Foundation Certificate.
16th October 2019
Find out if you are more of a right-brained or left-brained thinker and what kind of advertising comes from what side.
11th September 2019
Award winning Creative Director Abi Ellis looks at what can we do to make our own luck and embrace these strange times.
23rd July 2019
With the debate raging following Cancer Research UK's recent campaign, Tree Elven looks at obesity in advertising.
22nd July 2019
Good-Loop's Amy Williams looks at what we learned about purpose at Cannes 2019.
4th July 2019
This year the IPA and DIT took a mission of agency first-timers to Cannes. Here we ask them to lift the lid on their Festival highs, lows and learnings...
27th June 2019
IPA Director of Marketing Strategy Janet Hull OBE looks at why Createch is so critical to our industry.
13th June 2019
IPA Director of Legal & Public Affairs, Richard Lindsay, comments on the recent AdWeek article on General Mills' RFP.
30th May 2019
Clutter-free, mine-crafting and anecdote-free - we get inside the mind of the CEO of ASG & Partners and IPA's new NI Chair.
15th May 2019
Dave Monk, Executive Creative Director at Publicis London opens up about his best and worst business decisions and what other career path would have worked for him.
17th April 2019