TouchPoints Champions - July 2022

7 July 2022

The IPA TouchPoints Champions group met to run through the latest TouchPoints news and developments.

The IPA TouchPoints Champions group met to run through the latest TouchPoints news, developments to the DayLite dashboard, and plans for the IPA Planning Summit in September. We also heard from Dan Flynn, Deputy Research Director, who presented all the latest findings from the roll-out of TouchPoints 2022 and Graeme Griffiths, Associate Research Director, who talked through the in-depth analysis of TouchPoints Qualitative Data.

CONTENTS

    TouchPoints Champions Webinar Recording

    TouchPoints Champions - July 2022 from The IPA on Vimeo.

    Links to all of the presentations

    What’s new in TP2022? Featuring the biggest change to DayLite since DayLite began, upcoming events and more with Simon Frazier

    TouchPoints 2022 Presentation with Dan Flynn

    What TouchPoints Big Qual can tell us about the sentiments of the nation with Graeme Griffiths

    Upcoming events

    Representing over 50s in Advertising 

    Media Planning Summit

    Courses

    Media Research Essentials Certificate

    IPA TouchPoints Essentials

    Next meeting - Thursday 29 September 2022

    For further information, please contact touchpoints@ipa.co.uk