We aim to represent the very best of UK advertising in all its forms, which is why membership of the IPA is only open to businesses involved in advertising, media and communications. It means you can be confident that our focus is absolutely single-minded when it comes to speaking up for or promoting the best interest of our members.
When you join the IPA, your agency will immediately begin to benefit from a wide range of services and knowledge. Put a question to our legal team? Get help with a pitch from our insight service or sign staff up for professional development. Everything we offer you is designed to assist you with any and every important task. We're always on hand to help - it's what we're here for.
As a member of the IPA, you'll be in good company
Save time and money by consulting our legal department on any issues you might have on the law and regulation of marketing communications and employment law in the UK.
With a wealth of premium data and analysis on brands and consumers at our fingertips, we're able to help your agency with research, analysis and statistics to help with new business pitches, campaign planning and internal brainstorming.
We champion continuous professional development and offer a comprehensive programme of learning to help you nurture your people's skills. The benefit is felt both by your people and the agency. They stay relevant and keep up with the fast-changing market and you grow the business and continue to meet your client's needs.
The ad business is our business so we make sure we talk to the right people about the things that matter. From the media and the UK Government to advertising-related trade bodies in the UK and around the world, we make it our business to make sure they know the facts and not the fiction.
Our regular events and awards programmes offer you plenty of networking and speaker opportunities and are well known for showcasing exciting new work, content and ideas. These events include Effectiveness Week, our annual Business Growth Conference and the presentation of the CPD Awards.
Could you help clients exploit overseas markets? We have the contacts and network that could help. We frequently collaborate with The Department of International Trade in organising trade missions and inspirational study tours. These help position the UK as the leading creative, digital and media hub for international businesses seeking to take their brands global.
We encourage our members to get actively involved with the IPA community by joining any of the Groups and Committees we support. As an Agency Member, you can join in debates about important industry issues and have a say in the shape of the future of our industry.
The IPA's senior personnel are here to help you with many important tasks whether they are to do with Management, business, production or finance.
We publish content to help and inspire you, from a guide to remuneration to Marketing Effectiveness in the Digital Era and you can also access a databank of award-winning Effectiveness entries.
You can access industry research like ABC, BARB, JICRIT, NRS and Route at discounted rates. You'll also be able to access our unique TouchPoints Survey, which gives unrivalled insights into the relationship between consumers’ daily lives and their media usage.
We'll help you find the stars of the future through a variety of programmes for graduates including our Creative Pioneers apprenticeship programme. And you can advertise vacancies free of charge on Jobs Online.
Get in touch to find out how to join the IPA community.