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Audience Profile: Tradespeople
Beyond the white van man stereotypes, who are the tradespeople of today?
Non Members: £150.00
Members: Free
Lemon.
Using a unique mix of neuroscience, cultural history and advertising research, the study shows...
By Orlando Wood
Non Members: £53.00
Members: £28.00
InTouch07: Video on Demand
Is Video on Demand still in demand? Find out in our latest InTouch Report on VoD, featuring the...
Non Members: £50.00
Members: Free
Country Profile - Northern Ireland
Part of our regional and country profile series, this edition focuses on Northern Ireland.
Non Members: £25.00
Members: Free
Trend Perspective: Pharma & Healthcare
The outlook for pharma in a country in flux
Non Members: £50.00
Members: Free
Audience Profile: Grandparents
Beyond age and family, what defines grandparents today?
Non Members: £150.00
Members: Free
Trend Perspective: Beauty & Cosmetics
From skincare to social media, what are the latest developments in the beauty and cosmetics...
Non Members: £50.00
Members: Free
InTouch 06 - Podcasts
At home? In the car? On the train? Find out where (and when and why) people are listening to...
Non Members: £50.00
Members: Free
Marketing in the Era of Accountability
Identifying the marketing practices and metrics that truly increase profitability.
By Les Binet, Peter Field
Non Members: Free
Members: Free
Audience Profile: Mums
From household habits to guilty pleasures, who are the mums of today?
Non Members: £150.00
Members: Free
Audience Profile: Dads
From household habits to guilty pleasures, who are the dads of today?
Non Members: £150.00
Members: Free
Agency Census 2018
The annual census of IPA membership from 2018. The Agency Census has become the definitive survey...
Non Members: £25.00
Members: Free
Trend Perspective: Grocery & Supermarket
Who is winning (and how) in the grocery space?
Non Members: £50.00
Members: Free
Brands, Trust & Healthcare
Research by the IPA Healthcare Group suggests new digital entrants boost trust in pharmaceutical...
Non Members: £50.00
Members: Free
Trend Perspective: Sex & Relationships
Sex sells, right? Or does it? See for yourself in our new Trend Perspective.
Non Members: £50.00
Members: Free
Audience Profile 55-74s Boomers
Our Audience Profiles contain a fresh mix of proprietary data and qualitative insight, covering...
Non Members: £150.00
Members: Free
Audience Profile 35-54s Gen X
Our Audience Profiles contain a fresh mix of proprietary data and qualitative insight, covering...
Non Members: £150.00
Members: Free
The AI Radar: Winter 2018
As an accompaniment to Sarah Golding’s ‘Magic & the Machines’ agenda we release the fourth and...
Non Members: £50
Members: Free
The AI Radar: Spring 2018
As an accompaniment to Sarah Golding’s ‘Magic & the Machines’ agenda we release the first report...
Non Members: £50
Members: Free
The AI Radar: Autumn 2018
As an accompaniment to Sarah Golding’s ‘Magic & the Machines’ agenda we release the third report...
Non Members: £50
Members: Free
Agency Census 2013
The annual census of IPA membership from 2013. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2008
The annual census of IPA membership from 2008. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Effectiveness In Context
Effectiveness in Context is a veritable manual for brand-building, relating theory to practice,...
By Les Binet and Peter Field
Non Members: Free
Members: Free
The AI Radar: Summer 2018
As an accompaniment to Sarah Golding’s ‘Magic & the Machines’ agenda we release the second report...
Non Members: £50
Members: Free
Agency Census 1998
The annual census of IPA membership from 1998. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 1999
The annual census of IPA membership from 1999. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2000
The annual census of IPA membership from 2000. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2001
The annual census of IPA membership from 2001. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2002
The annual census of IPA membership from 2002. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2003
The annual census of IPA membership from 2003. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2004
The annual census of IPA membership from 2004. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free
Agency Census 2005
The annual census of IPA membership from 2005. The Agency Census has become the definitive survey...
Non Members: £45
Members: Free