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InTouch 06 - Podcasts
At home? In the car? On the train? Find out where (and when and why) people are listening to...
Non Members: £50.00
Members: Free
Marketing in the Era of Accountability
Identifying the marketing practices and metrics that truly increase profitability.
By Les Binet, Peter Field
Non Members: Free
Members: Free
Audience Profile: Mums
From household habits to guilty pleasures, who are the mums of today?
Non Members: £150.00
Members: Free
Audience Profile: Dads
From household habits to guilty pleasures, who are the dads of today?
Non Members: £150.00
Members: Free
Agency Census 2018
The definitive survey of employment trends in media, advertising and marketing communication...
Non Members: £25.00
Members: Free
Trend Perspective: Grocery & Supermarket
Who is winning (and how) in the grocery space?
Non Members: £50.00
Members: Free
Brands, Trust & Healthcare
Research by the IPA Healthcare Group suggests new digital entrants boost trust in pharmaceutical...
Non Members: £50.00
Members: Free
Trend Perspective: Sex & Relationships
Sex sells, right? Or does it? See for yourself in our new Trend Perspective.
Non Members: £50.00
Members: Free
Effectiveness In Context
Effectiveness in Context is a veritable manual for brand-building, relating theory to practice,...
By Les Binet, Peter Field
Non Members: £52.00
Members: £27.00
Media in Focus
Addresses mass marketing, targeting and the status of paid media. Also investigates a range of...
By Les Binet and Peter Field
Non Members: £52
Members: £27