Courses & Qualifications

Our award-winning learning and development programme has been created by the industry's top practitioners. It covers every discipline at every level, from apprentice to CEO.

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Exam

25th Feb 2025, 08:00

Foundation Certificate (Global)

Foundation Certificate (Global)

Adapted for candidates outside of the UK. A journey through the entire brand communications process in just 30 hours of flexible online learning. The definitive programme for newcomers to advertising.

Level

  • Level F

CPD

30 hrs

MIPA

  • Star
  • Star

Non Members: £550.00
Members: £275.00

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Exam

25th Nov 2025, 08:00

Foundation Certificate (UK)

Foundation Certificate (UK)

A journey through the entire brand communications process in just 30 hours of flexible online learning. The definitive programme for newcomers to advertising. This qualification is for anyone with...

Level

  • Level F

CPD

30 hrs

MIPA

  • Star
  • Star

Non Members: £550.00
Members: £275.00

More Details

Exam

30th Nov 2025

Excellence Diploma in Brands

Excellence Diploma in Brands

Dubbed the ”MBA of Brands” by former delegates, the Diploma matches 20 brand leaders of tomorrow with world-class thinkers and cutting-edge makers via virtual and face-to-face classrooms: reading,...

Level

  • Level E

MIPA

  • Star
  • Star
  • Star
  • Star
  • Star

Non Members: 7,500 +VAT
Members: 3,750 +VAT

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Exam

6th Dec 2025, 08:00

Production Essentials Certificate

Production Essentials Certificate

Essential training for assistant producers and junior agency producers; traditional commercials, online content, stills, non-traditional media and producing in-house productions.

Level

  • Level F

CPD

50 hrs

MIPA

  • Star
  • Star
  • Star

Non Members: £5000.00
Members: £2500.00

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Course

Online, Webinar

Advanced AI for Strategy and Planning Course

Advanced AI for Strategy and Planning Course

This virtual course is designed specifically for planners and strategists working in advertising and marketing who want to deepen their understanding of how AI can be practically applied throughout...

  • Start date

    8th December 2025

  • End date

    9th December 2025

  • CPD

    6 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: ---

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Exam

19th Dec 2025, 07:00

Advanced Certificate in Communications Planning

Advanced Certificate in Communications Planning

Become the strategic communications planning lead for your client’s business with this seven-month online qualification.

Level

  • Level A

CPD

45 hrs

MIPA

  • Star
  • Star
  • Star
  • Star

Non Members: £2000.00
Members: £1000.00

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Exam

31st Dec 2025, 08:00

Ad Net Zero Essentials Certificate (UK)

Ad Net Zero Essentials Certificate (UK)

Understand the climate crisis and the actions to achieve net zero emission, from the development, production and media placement of advertising.

Level

  • Level F

CPD

10 hrs

MIPA

  • Star

Non Members: £120.00
Members: £60.00

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Exam

31st Dec 2025, 08:00

Diversity and Inclusion Essentials Certificate

Diversity and Inclusion Essentials Certificate

In 10 hours of online learning take an in-depth look at nine workplace diversity and inclusion metrics and receive actionable tips and guidelines to implement real change. No matter what level of...

Level

  • Level F

CPD

10 hrs

MIPA

  • Star

Non Members: £120.00
Members: £60.00

More Details

Exam

31st Dec 2025, 08:00

Ad Net Zero Essentials Certificate (Global)

Ad Net Zero Essentials Certificate (Global)

Understand the climate crisis and the actions to achieve net zero emissions from the development, production and media placement of advertising.

Level

  • Level F

CPD

10 hrs

MIPA

  • Star

Non Members: £120.00
Members: £60.00

More Details

Exam

31st Dec 2025, 09:00

IPA TouchPoints Essentials Course

IPA TouchPoints Essentials Course

Completing these online modules will help you to understand the purpose of using and why you should use TouchPoints data, to know the difference between the various TouchPoints tools and use...

Level

  • Level F

CPD

2 hrs

Non Members: Free
Members: Free

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Exam

29th Jan 2026, 08:00

Advanced Certificate in Effectiveness

Advanced Certificate in Effectiveness

Develop a greater understanding of, and a forensic approach to the evaluation of your campaigns. Learn about objective setting, discover how to design a multi-platform campaign measurement...

Level

  • Level A

CPD

35 hrs

MIPA

  • Star
  • Star
  • Star

Non Members: £900.00
Members: £450.00

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Course

IPA44 Belgrave Square, London, SW1X 8QS

Commercial Creativity Essentials Course

Commercial Creativity Essentials Course

This course is ideal for creatives in advertising and marketing who need to effectively communicate their ideas to financially minded stakeholders. This full-day workshop provides the tools,...

  • Date

    31st January 2026

  • CPD

    6 hrs

Non Members: £560 + VAT
Members: £375 + VAT
Student: N/A

More Details

Online Course

Online

IPA Excellence in Business

IPA Excellence in Business

IPA members can claim up to 15% discount on the IPA Excellence in Business - MBA Essentials online certificate course, delivered by LSE. This course will deepen your knowledge of the core pillars...

  • Date

    10th February 2026

  • CPD

    95 hrs

Non Members: £3200+vat
Members: £2720+vat
Student: ---

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Course

44 Belgrave Square, London, SW1X 8QS

Advanced AI for Strategy and Planning Course

Advanced AI for Strategy and Planning Course

This in-person course is designed specifically for planners and strategists working in advertising and marketing who want to deepen their understanding of how AI can be practically applied...

  • Date

    19th February 2026

  • CPD

    8 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

More Details

Course

IPA, 44 Belgrave Square, London, , SW1X8QS

Creative Brilliance: How to inspire, shape and deliver great work

Creative Brilliance: How to inspire, shape and deliver great work

For creatives, strategists, and client service teams united by the drive to create outstanding work.

  • Date

    28th February 2026

  • CPD

    8 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

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Exam

4th Mar 2026, 08:00

Digital Performance Essentials Certificate

Digital Performance Essentials Certificate

Discover the key disciplines in digital marketing, including SEO and Paid Search, and develop the skills you need to plan and implement successful digital marketing campaigns.

Level

  • Level F

CPD

30 hrs

MIPA

  • Star
  • Star

Non Members: £550.00
Members: £275.00

More Details

Course

IPA44 Belgrave Square, London, SW1X 8QS

Presentation Skills Essentials

Presentation Skills Essentials

This in-person course gives you the tools and training to bring about long-term improvements. You’ll understand the importance of content, structure and an impactful start.

  • Date

    17th March 2026

  • CPD

    8 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

More Details

Course

Webinar, Zoom

Client Relationship Essentials Course

Client Relationship Essentials Course

An online course which explores the importance of building and maintaining a good relationship with your client. This course delves into the nature of the relationship and gives you the tools you...

  • Date

    24th March 2026

  • CPD

    4 hrs

Non Members: £260 + VAT
Members: £175 + VAT
Student: N/A

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Course

London

Creative Essentials Certificate

Creative Essentials Certificate

For Creatives just starting out in their career. Across eight sessions, you’ll explore what makes great work, why your role matters, and how to get clients excited about your ideas.

  • Start date

    20th April 2026

  • End date

    6th July 2026

  • CPD

    30 hrs

Non Members: £2000+VAT
Members: £1000+VAT
Student: N/A

More Details

Course

44 Belgrave Square, London, SW1X 8QS, SW1X8QS

Strategy Bootcamp Essentials Course

Strategy Bootcamp Essentials Course

In-person course on understanding what strategy really is. The course is action-packed, interactive and creative and you’ll learn by listening, but also by doing, thinking and debating.

  • Date

    22nd April 2026

  • CPD

    8 hrs

Non Members: £750+VAT
Members: £500+VAT
Student: N/A

More Details

Course

44 Belgrave Square, London, SW1X 8QS

Advanced Application of AI in Advertising Course

Advanced Application of AI in Advertising Course

This in-person course is for anyone who may have explored AI tools but desires a more strategic view on how they can understand the value that AI can bring to their roles and their clients.

  • Date

    30th April 2026

  • CPD

    8 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

More Details

Course

IPA44 Belgrave Square, SW1X 8QS

Pitching Skills Essentials Course

Pitching Skills Essentials Course

This in-person course unlocks some of the secrets of successful pitching. We look at how to get the most out of every contact opportunity, how to create powerful content and how to deliver a...

  • Date

    3rd June 2026

  • CPD

    6 hrs

Non Members: £560 + VAT
Members: £375 + VAT
Student: N/A

More Details

Course

Online, Webinar

Advanced AI for Strategy and Planning Course

Advanced AI for Strategy and Planning Course

This virtual course is designed specifically for planners and strategists working in advertising and marketing who want to deepen their understanding of how AI can be practically applied throughout...

  • Start date

    8th June 2026

  • End date

    9th June 2026

  • CPD

    6 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

More Details

Course

Online, Zoom

Advanced Application of AI in Advertising Course

Advanced Application of AI in Advertising Course

This virtual course is for anyone who may have explored AI tools but desires a more strategic view on how they can understand the value that AI can bring to their roles and their clients.

  • Start date

    10th September 2026

  • End date

    11th September 2026

  • CPD

    6 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

More Details

Course

Webinar, zoom

Commercial Negotiation Skills Essentials Course

Commercial Negotiation Skills Essentials Course

The techniques taught and practiced in this virtual course can be used for all kinds of negotiations, including client fee contracts and scope of work, as well as other partner and supplier...

  • Start date

    15th September 2026

  • End date

    16th September 2026

  • CPD

    6 hrs

Non Members: £560 + VAT
Members: £375.00 + VAT
Student: ---

More Details

Course

IPA44 Belgrave Square, London, SW1X 8QS

Presentation Skills Essentials Course

Presentation Skills Essentials Course

This in-person course gives you the tools and training to bring about long-term improvements. You’ll understand the importance of content, structure and an impactful start.

  • Date

    22nd September 2026

  • CPD

    8 hrs

Non Members: £560+VAT
Members: £375+VAT
Student: N/A

More Details

Course

Online, Webinar

Strategy Bootcamp Essentials Course

Strategy Bootcamp Essentials Course

A virtual course on understanding what strategy really is. The course is action-packed, interactive and creative and you’ll learn by listening, but also by doing, thinking and debating.

  • Start date

    28th September 2026

  • End date

    2nd October 2026

  • CPD

    6 hrs

Non Members: £750+VAT
Members: £500+VAT
Student: N/A

More Details

Course

IPA44 Belgrave Square, London, SW1X 8QS

Client Relationship Essentials Course

Client Relationship Essentials Course

An in-person course which explores the importance of building and maintaining a good relationship with your client. This course delves into the nature of the relationship and gives you the tools...

  • Date

    6th October 2026

  • CPD

    4 hrs

Non Members: £260 + VAT
Members: £175 + VAT
Student: N/A

More Details

Course

Webinar, zoom

Account Handling Essentials Course

Account Handling Essentials Course

This virtual course will help you to grow, develop and progress in the fast-paced environment of the advertising industry and is especially helpful to those that are new to agency life.

  • Start date

    20th October 2026

  • End date

    21st October 2026

  • CPD

    6 hrs

Non Members: £560 + VAT
Members: £375 + VAT
Student: N/A

More Details

Exam

31st Dec 2026, 08:00

Media Research Essentials Certificate

Media Research Essentials Certificate

Gain the essential media research knowledge and skills that anyone working within the media industry should have to succeed.

Level

  • Level F

CPD

20 hrs

MIPA

  • Star
  • Star

Non Members: £500.00
Members: £250.00

More Details

Exam

31st Dec 2026, 08:00

Commercial Essentials Certificate

Commercial Essentials Certificate

Build better client relations, negotiate more effectively, and understand how best to maximise the link between creativity and profitability.

Level

  • Level F

CPD

8 hrs

MIPA

  • Star

Non Members: £250.00
Members: Free

More Details

Exam

31st Dec 2026, 08:00

LegRegs Essentials Certificate

LegRegs Essentials Certificate

Gain an understanding of copyright, defamation, consumer protection and more. Qualification content provided by top ranking law firm, Lewis Silkin.

Level

  • Level F

CPD

10 hrs

MIPA

  • Star

Non Members: £250.00
Members: Free

More Details