Whether you need help with a new business pitch, market research advice or an internal brainstorm, you’ve come to the right place.
Practical resources to facilitate IPA President Josh Krichefski's ‘People First’ agenda - to boost the overall health and wealth of the agency business.
What the advertising industry can learn about clear and concise communication.
A practical resource to help agencies make meaningful change in their diversity and inclusion journeys.
Find publications, guides, reports, articles, videos, podcasts and more on all aspects of advertising
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Video
People Spark's Founder Helen Joy discusses what psychological safety is, how it impacts innovation, recognising how psychologically safe your environment is and how you can move towards creating...
Published
22 November 2023
News
IPA President Josh Krichefski is to award a Special Prize for Next Generation Brand-building at the 2024 IPA Effectiveness Awards, while Jo Arden and Charlie Ebdy have been appointed as Convenor...
16 November 2023
The new IPA report "The Menopause: The change we need to see" features unseen data from GenM, alongside existing Euromonitor and CIPD data, and additional qualitative data from women aged 49-64, to...
31 October 2023
This report is combining data from GenM Euromonitor and CIPD data, and additional qualitative...
Non Members: £99.00
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Document Page
Lucy Hobbs, Creative Director and Founder of The Future is ND joins the IPA Training Forum to explain the benefits and challenges of neurodiversity in the workplace.
18 October 2023
Page
A special IPA On episode for Breast Cancer Awareness Month in October on the need for body positivity in advertising.
4 October 2023
An in-depth look at the representation of over 50s in advertising, from the perspective of employees within agencies.
30 September 2023
An inspirational morning of tangible advice from speakers including Nishma Patel Robb, Senior Director of Marketing at Google and President of WACL, Kelly Knight, Founder and CEO, Opportunity Rocks...
28 September 2023
The IPA, in partnership with TikTok for Business, has launched a new ad campaign featuring popular TikTok creators to attract a more diverse audience of talented young people across the UK, into...
21 September 2023
In this IPA Training Forum session, Amy Kean explores the psychology of feedback and the biases often at play, discussing extremes and best practice, leaving people with a better appreciation of...
20 September 2023
Blog
IPA CPD Gold Chair of Judges, and Fitbit at Google Director of EMEA Marketing, Joanne Savage explores the key themes from this year's Accreditation, which saw 36 agencies achieve Gold and 24...
Joanne Savage
20th September 2023
Emma Johnson joins the IPA Training Forum to dissect what imposter syndrome is. Do you ever feel like everyone else seems to know what they're doing and it's just you that sometimes doubts yourself...
19 July 2023
Addressing the packed industry audience at the 2023 Business Growth Conference, Krichefski set out why investing in our talent generates significant cost savings and creates long-term value.
13 July 2023
Laura Vipond and Julian Douglas talk about all things new business, including last year’s launch of the Pitch Positive Pledge.
6 July 2023
Charlotte Lockhart, CEO and Founder of the 4 Day Week Campaign promotes the benefits of a productivity-focused and reduced-hour workplace.
Heather Jackson is Co-founder at GenM, an organisation that empowers brands to take menopause seriously and to normalise the conversation.
IPA President Josh Krichefski joins Paul Bainsfair to discuss the inspiration behind his People First agenda.
Highlights from the 2023 IPA Business Growth Conference providing you and your agency with the tools to navigate the disruption and thrive in the long term.
5 July 2023
Newly appointed IPA Chair for Northern Ireland, and Genesis MD, Helen Blakley sets out her two-year leadership agenda to attract the best talent into the NI ad business.
16 June 2023
IPA Chair for Northern Ireland and Genesis MD, Helen Blakley delivered a speech outlining her two-year leadership agenda to attract the best talent into the NI ad business.
Helen Blakley
16th June 2023
In this Training Forum, we hear from Visible Start, an initiative that champions inclusivity for mid-life women; Hobbs Consultancy on how to avoid ageism in your workplace culture.
14 June 2023
What is coaching? What are the benefits and skills required? IPA CPD Adviser Gwyn March explores two classic coaching models so that you can apply the basics and decide if you want to learn more.
13 June 2023
The aim of the IPA Training Forum is that attendees, inspired by “the wisdom of crowds”, return empowered to their agencies, secure in the knowledge that CPD isn’t a business nicety, it’s a commercial imperative.
12 June 2023
The Talent & Diversity Conference brings the industry together to listen, discuss and share the ways we can take charge of how we attract, develop and retain our existing and new talent and create inclusive workspaces.
23 May 2023
Be your authentic self whilst ensuring you maintain a healthy and effective work/life balance. During the session Sally explores how to cope with uncertain and evolving ways of working patterns;...
17 May 2023
In light of Mental Health Awareness Week 2023, the IPA is highlighting to its members two timely, new forms of guidance recently issued by Acas, to help employers support and manage best workplace...
Information, guidance and inspiration for new advertising practitioners, talent advisory services, parents, guardians, teachers and our agencies.
16 May 2023
This 1-day workshop is for those who want to develop their inclusive leadership skills and learn how their active allyship can contribute to higher retention in their teams.
This virtual workshop is directed at line managers and HR personnel to explore inclusive recruitment, investigate the associated challenges, and discover ideas with other professionals.
Skills and tips for both recognising and supporting those suffering from burnout and how to put systems in place to prevent it from happening in the first place.
Get the best out of colleagues, clients and suppliers so that they will want to work with you and feel motivated to do their best for you.
This three-part module is essential to train staff to run a proper appraisal system to achieve better career development, staff retention, succession planning, and agency growth.