IPA Talent and Diversity Fairness Hub

A practical resource to help agencies make meaningful change in their diversity and inclusion journeys

The IPA is committed to encouraging equality, diversity and inclusion among our workforce, and eliminating unlawful discrimination. We strive to be representative of all sections of society and our membership, and for each employee to feel respected and able to give their best.

Initiatives

iList 2022

iList 2022

The IPA iList celebrates the role models who are changing our industry for the better by challenging inclusivity at every level and from every background and gives them a platform to share best practice.

Advertising Unlocked 2022

Advertising Unlocked 2022

The ‘industry’s open day’ aims to introduce new, potentially unconsidered, career options to school and college leavers, and to provide agencies with an audience of fresh, diverse talent.

Stepping into the Spotlight

Stepping into the Spotlight

Stepping into the Spotlight aims to empower and offer success strategies for mid to senior level women at work through a series of workshops and training sessions – helping our attendees take their career to the next level.

Highlights of the 2022 Talent & Diversity Conference

Highlights of the 2022 Talent & Diversity Conference

The conference brings the industry together to listen, discuss and share the ways we can take charge of how we attract, develop and retain our existing and new talent and create inclusive workspaces.

IPA Agency Census

IPA Agency Census

Since the 1960’s The IPA has undertaken a series of benchmark surveys among member agencies. These surveys help you benchmark your agency against others in relation to financial and HR related factors.

Partnering to best effect

Partnering to best effect

We are lucky to have many incredible organisations supporting our sector in a number of different ways. Learn more about the vibrant, highly active community within adland in the UK that is working with agencies.

All In census report and action plan

All In census report and action plan

Download the results of UK Advertising’s first and biggest industry-wide survey, created by the Advertising Association, IPA, ISBA and Kantar.

Black Representation in Marketing

Black Representation in Marketing

BRiM (Black Representation in Marketing) is a cross-industry initiative to improve the representation of Black people in marketing.

Resources

A Future of Fairness

A Future of Fairness

A Future of Fairness is designed as a handbook to help you understand the composition and the make-up of our industry.It gives brands and agencies a series of tangible actions to consider on diversity and inclusion.

Stay interviews

Stay interviews

Retaining top and diverse talent is a huge challenge. Stay interviews (as opposed to exit interviews) invest time and effort into exploring how staff are currently feeling and doing to help them thrive.

Best practice for ED&I in advertising campaigns

Best practice for ED&I in advertising campaigns

Equality, Diversity and Inclusion affects every stage of creating work, from the initial client brief through to the final advertising material. Everyone should be aware of all verbal and written language used.

Glossary of diversity and inclusion terms

Glossary of diversity and inclusion terms

This glossary is taken from Inclusion Works by Hive Learning - the award-winning peer learning platform.

Equal pay and gender pay gaps

Equal pay and gender pay gaps

Guidance explaining the separate legal concepts of equal pay and gender pay gaps, together with the key requirements for employers.

Ways to reach and recruit underrepresented groups

Ways to reach and recruit underrepresented groups

IPA CPD Adviser Gwyn March provides an extensive list of initiatives and services that help you as an employer to reach and recruit underrepresented groups.

Creative Careers for GenZ

Creative Careers for GenZ

We are proud to have the ad industry represented with a profile on ERIC which tells potential entrants to our agencies how diverse Gen Zs landed their careers, about life in agencies and live jobs.

IPA Diversity Timeline

IPA Diversity Timeline

Since 1960 the IPA has charted overall employee numbers, working practices, staff turnover, as well as looking at the breakdown by gender, ethnic diversity, age and seniority.

WFA's Global DEI Charter for Change

WFA's Global DEI Charter for Change

The WFA launches their new DEI Charter for Change, highlighting the key steps that all global organisations need to take to ensure that our industry is truly diverse, equitable and inclusive.

Dark Horses' Open-Source Menopause Policy

Dark Horses' Open-Source Menopause Policy

At any one moment, there are up to 15.5 million women experiencing menopause. Dark Horses' menopause policy is open-source and can be used or adapted to fit your organisation.

The Benefits of Hiring an Apprentice

The Benefits of Hiring an Apprentice

Hiring an apprentice is a productive and effective way to grow talent and develop a motivated, skilled and qualified workforce helping to address diversification and inclusivity in your agencies.

Learning

Diversity and Inclusion Essentials Certificate

Diversity and Inclusion Essentials Certificate

This qualification will help you gain a deep understanding of the challenges we need to overcome and the behaviours we need to change for a more diverse and inclusive advertising industry.

The Importance of Workplace Cultures

The Importance of Workplace Cultures

Unveiled at the IPA Talent & Diversity Conference and presented by Jack Tadman from Opinium compares and contrasts workplace cultures in the advertising industry to the wider working world.

Flexibility, Wellbeing and the Great Choice

Flexibility, Wellbeing and the Great Choice

HR Consultant Mary Budd reflects on the return to the office and asks if we need to rethink what the office is for as more and more people demand the freedom to work in a way that works for them.

The Importance of Wellbeing Strategies

The Importance of Wellbeing Strategies

This IPA Training Forum discusses why wellbeing at work needs to be taken seriously, and the actions you can take to improve the productivity and happiness of your employees.

Promoting Wellbeing in a Hybrid Workplace

Promoting Wellbeing in a Hybrid Workplace

Industry-experienced speakers provide bespoke guidance on sickness absence management, dealing with mental health issues and successful strategies for promoting workplace well-being.

Guidance Note on Workplace Fertility for Agencies

Guidance Note on Workplace Fertility for Agencies

Our holistic guide explains the implications of fertility treatment in the workplace, covering time off, when an employee is deemed pregnant during fertility treatment and resources to best support your employees.

IPA Talent Leadership Group

The IPA Talent Leadership Group is comprised of the best and brightest thought leaders in adland. Annie Gallimore, Managing Director at ACNE London and Chair of the IPA Talent Leadership Group, leads the agenda to attract new and diverse talent to the industry. Working collaboratively with key partners, the group delivers a programme of inspirational events and initiatives.

Click on the TLG member to learn more. If you are interested in knowing more about our Talent Leadership Group, please contact leila@ipa.co.uk.

Chair: Annie Gallimore

Chair: Annie Gallimore

Managing Director at ACNE London

IPA Lead: Leila Siddiqi

IPA Lead: Leila Siddiqi

Associate Director, Diversity at IPA

Ed Bernardino

Ed Bernardino

Talent Acquisition and Diversity & Inclusion Partner at Billion Dollar Boy

Michael Albert Brown

Michael Albert Brown

Managing Partner, Insight, Data Solutions & Marketing at UM London

Vicki Holgate

Vicki Holgate

Executive Strategy Director (Government Comms) at MullenLowe

Stephanie Marks

Stephanie Marks

Managing Director at Havas Media UK

Fiona McArthur

Fiona McArthur

Solutions Lead at dentsu international

Bethan Neil

Bethan Neil

Senior Marketing Executive, Diversity at IPA