EffWorks Global 2021

EffWorks Global 2021 is a week-long celebration of the best new thinking and evidence-based decision making research for marketing effectiveness in the world.

Everything revealed throughout the week is designed to help boost your business performance through making your marketing work harder. With new evidence in the areas of:

  • Marketing Marketing: Share of Search, Effectiveness Culture and Learnings from Covid-19
  • Managing Marketing: Effectiveness from Creativity, Brand Purpose, and in B2B
  • Monitoring Marketing: New frontiers in measurement, new learnings from effectiveness databank
See the full agenda

Videos of the EffWorks Global 2021 conference sessions will be available here from 28 October


2021 EffWorks Global Conference sponsors logo
Last updated 15 October 2021