Courses & Qualifications

Our award-winning learning and development programme has been created by the industry's top practitioners. It covers every discipline at every level, from apprentice to CEO.

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Exam

1st May 2020

Excellence Diploma

Excellence Diploma

For those genuinely excited about the possibility of shaping and driving the brands and businesses of tomorrow; the gold standard for critical thinking and advertising innovation.

Level

  • Level E

CPD

100 hrs

MIPA

  • Star
  • Star
  • Star
  • Star
  • Star

Non Members: ---
Members: ---

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Exam

21st Aug 2020

Advanced Certificate

Advanced Certificate

An exclusive opportunity for mid-level practitioners to take advantage of the experience of more senior advertising and marketing figures as they share their best practice approach to developing...

Level

  • Level A

CPD

45 hrs

MIPA

  • Star
  • Star
  • Star
  • Star

Non Members: £2000.00
Members: £1000.00

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Exam

7th Oct 2020

IPA Leadership Course

IPA Leadership Course

Commencing in October 2020, an eight-part Leadership Programme drawing on the knowledge and experience of leading figures from across the breadth of the industry.

Level

  • Level E

CPD

24 hrs

MIPA

  • Star
  • Star
  • Star

Non Members: £2200.00
Members: £1100.00

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Exam

31st Dec 2020

Production Certificate Qualification

Production Certificate Qualification

This is the IPA’s most established training course and considered essential training for production assistants and junior agency producers.

Level

  • Level F

MIPA

  • Star
  • Star
  • Star

Non Members: £5000.00
Members: £2500.00

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Exam

27th Feb 2020

Eff Test Certificate (Global)

Eff Test Certificate (Global)

Gain the knowledge and skills necessary to understand and measure advertising and marketing effectiveness.

Level

  • Level A

CPD

35 hrs

MIPA

  • Star
  • Star
  • Star

Non Members: £700.00
Members: £700.00

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Exam

27th Feb 2020

Eff Test Certificate (UK)

Eff Test Certificate (UK)

Gain the knowledge and skills necessary to understand and measure advertising and marketing effectiveness.

Level

  • Level A

CPD

35 hrs

MIPA

  • Star
  • Star
  • Star

Non Members: £700.00
Members: £350.00

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Exam

1st Apr 2020

Digital Performance Certificate (UK)

Digital Performance Certificate (UK)

For candidates in the UK. Master the basics of Digital Performance Marketing and get your career off to a great start with this brand new certificate.

Level

  • Level F

CPD

10 hrs

MIPA

  • Star
  • Star

Non Members: £400.00
Members: £200.00

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Exam

1st Apr 2020

Digital Performance Certificate (Global)

Digital Performance Certificate (Global)

For candidates outside of the UK. Master the basics of Digital Performance Marketing and get your career off to a great start with this brand new certificate.

Level

  • Level F

CPD

10 hrs

MIPA

  • Star
  • Star

Non Members: £400.00
Members: £200.00

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Exam

27th Apr 2020, 08:00

Foundation Certificate (Global)

Foundation Certificate (Global)

For candidates outside of the UK. Kick start your career in advertising with this award-winning, internationally recognized qualification.

Level

  • Level F

CPD

30 hrs

MIPA

  • Star
  • Star

Non Members: £500.00
Members: Free

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Exam

24th Feb 2020

Foundation Certificate

Foundation Certificate

A journey through the entire brand communications process with just 30 hours of flexible online learning.

Level

  • Level F

CPD

30 hrs

MIPA

  • Star
  • Star

Non Members: £300.00
Members: £300.00

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Exam

25th Jun 2020

The Fundamentals of Branding

The Fundamentals of Branding

Back by popular demand, this one day course teaches junior practitioners to think more purposefully about how communication and advertising works.

Level

  • Level F

CPD

20 hrs

MIPA

  • Star

Non Members: £750.00
Members: £500.00

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Exam

22nd May 2020

Applied Behavioural Economics

Applied Behavioural Economics

Everyone who works in advertising is in the business of influencing decisions – how can you do that without understanding what drives them?

Level

  • Level A

CPD

10 hrs

MIPA

  • Star

Non Members: £750.00
Members: £500.00

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Exam

23rd Apr 2020

Advanced Business Acumen

Advanced Business Acumen

For senior people within the agency who are keen to improve their practical business skills and gain a better understanding of how client’s operate.

Level

  • Level A

CPD

8 hrs

MIPA

  • Star

Non Members: £750.00
Members: £500.00

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Exam

31st Dec 2020

LegRegs Certificate

LegRegs Certificate

Gain an understanding of copyright, defamation, consumer protection and more. Qualification content provided by top ranking law firm, Lewis Silkin.

Level

  • Level F

CPD

10 hrs

MIPA

  • Star

Non Members: £250.00
Members: Free

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Exam

31st Dec 2020

Commercial Certificate

Commercial Certificate

Build better client relations, negotiate more effectively, and understand how best to maximise the link between creativity and profitability.

Level

  • Level F

CPD

8 hrs

MIPA

  • Star

Non Members: £250.00
Members: Free

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Exam

27th Mar 2020

Production Lite

Production Lite

A one day course taught by production experts to help with the planning, production and delivery of filmed material.

Level

  • Level F

CPD

8 hrs

MIPA

  • Star

Non Members: £750.00
Members: £500.00

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Exam

31st Dec 2020

How to Be Human

How to Be Human

We have entered the age of tech-driven disruption. AI is on the march and agencies are asking, “How do we respond?” We help agency leaders chart a course into the future and combine the best tech...

Level

  • Level E

CPD

20 hrs

MIPA

  • Star

Non Members: £750
Members: £500

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Exam

31st Dec 2020

Commercial Certificate (Australia)

Commercial Certificate (Australia)

Get to grips with every aspect of agency finance at your own pace with this qualification written for advertising and marketing practitioners by the IPA Finance Policy Group and localized for the...

Level

  • Level F

CPD

8 hrs

MIPA

  • Star

Non Members: £250.00
Members: Free

More Details

Exam

1st Jun 2020

Effectiveness Essentials

Effectiveness Essentials

This new qualification, created by the IPA as part of its ongoing development of a suite of effectiveness learning will give all industry practitioners an overview of the key thinking, knowledge,...

Level

  • Level E

MIPA

  • Star

Non Members: £250.00
Members: Free

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Exam

6th Mar 2020

Advanced Leadership and Delegation

Advanced Leadership and Delegation

A learned skill like leadership is often overlooked in creative businesses. This workshop will give you all the training you need to be a good leader.

Level

  • Level A

CPD

8 hrs

MIPA

  • Star

Non Members: £750.00
Members: £500.00

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Exam

20th Mar 2020

Strategic Bootcamp

Strategic Bootcamp

Strategic Bootcamp is a one day workshop about understanding what strategy really is. The course is action-packed, interactive and creative and you’ll learn by listening, but also by doing,...

Level

  • Level F

CPD

8 hrs

MIPA

  • Star

Non Members: £750.00
Members: £500.00

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Exam

5th Mar 2020

HR Knowledge

HR Knowledge

“What exactly does HR actually do?” This course will help to answer this question and improve your skills if you have responsibility for agency HR.

Level

  • Level F

CPD

18 hrs

MIPA

  • Star

Non Members: £825.00
Members: £550.00

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Exam

24th Dec 2020

CPD Short Courses

CPD Short Courses

We've created free online training. You can access it whenever you want. The training covers a wide range of key topics to help you run your agency or business better.

Level

  • Level F

CPD

10 hrs

Non Members: £100.00
Members: Free

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Exam

31st Dec 2020

TouchPoints

TouchPoints

This online learning programme is designed for newcomers to TouchPoints and covers the survey's background, content and purpose in order to enable people to use TouchPoints data with confidence.

Level

  • Level F

CPD

2 hrs

Non Members: Free
Members: Free

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Course

IPA 44 Belgrave Square London, SW1X 8QS

Brilliant Creative Brainstorming

Brilliant Creative Brainstorming

This session is about leading and running the brainstorm (large or small) that will set free the creative side of supposedly non-creative people; to give them the confidence to go to the most...

  • Date

    3rd July 2020

  • CPD

    8 hrs

Non Members: £487.00
Members: £325.00
Student: £487.00

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Course

Edingburgh, venue tbc

Take Control of Your Time

Take Control of Your Time

This course is about learning how to plan and prioritise your workload to best suit your style and personality and give you greater control of your life.

  • Date

    15th September 2020

  • CPD

    3 hrs

Non Members: £225.00
Members: £150.00
Student: ---

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Course

Bristol, venue tbc

Managing People in an Emotionally Intelligent Way

Managing People in an Emotionally Intelligent Way

This qualification will help you develop the skills and confidence to get the best out of colleagues, clients and suppliers. You’ll also learn negotiating, listening and leadership tactics.

  • Date

    23rd October 2020

  • CPD

    6 hrs

Non Members: £337.50
Members: £225.00
Student: ---

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Course

Birmingham, venue tbc

Managing People in an Emotionally Intelligent Way

Managing People in an Emotionally Intelligent Way

This qualification will help you develop the skills and confidence to get the best out of colleagues, clients and suppliers. You’ll also learn negotiating, listening and leadership tactics.

  • Date

    19th November 2020

  • CPD

    6 hrs

Non Members: £337.50
Members: £225.00
Student: ---

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Course

Edinburgh, venue tbc

Take Control Of Your Briefs

Take Control Of Your Briefs

The course is specially designed for Account Handlers who would like to improve at both takings briefs from clients and writing briefs for creatives.

  • Date

    15th September 2020

  • CPD

    3 hrs

Non Members: £225.00
Members: £150.00
Student: ---

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Course

Edinburgh, venue tbc

Pitching To Win

Pitching To Win

This course unlocks the secrets to successful pitching. How to get the most out of every opportunity, how to create powerful content and how to deliver a winning performance.

  • Date

    23rd June 2020

  • CPD

    8 hrs

Non Members: £487.50
Members: £325.00
Student: ---

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Course

Belfast, venue tbc

Take Control of Your Briefs

Take Control of Your Briefs

The course is specially designed for Account Handlers who would like to improve at both takings briefs from clients and writing briefs for creatives.

  • Date

    16th June 2020

  • CPD

    8 hrs

Non Members: £487.50
Members: £325.00
Student: ---

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Course

IPA 44 Belgrave Square, Belgravia, London , SW1X 8QS

CPD Best Practice Workshop

CPD Best Practice Workshop

This workshop is designed to help you reap the benefits of good Continuous Professional Development, whether you are new to our industry’s CPD scheme or could just do with some ideas and...

  • Date

    13th May 2020

  • CPD

    3 hrs

Non Members: Free
Members: £0.00
Student: ---

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